Diving into Blogging Best Practices

Some Examples Of Blogging Best Practices

One tag should link to many different key words and topics which you've posted about and you need to assign no more than three tags .  Be sure the tags that you choose are not just persistent of one another and diverse because this can damage your search engine optimization efforts. Along with helping readers find exactly what theyre searching for and reviving a number of your old articles linking permits you to highlight your website's validity.  You can connect to your webpages or into some other blog posts.   Shorten Your Blog URL Site URLs are among the very first things that search engines crawl since its touch point for those motors to inform what your page is about.  For this reason, its important to keep your URL readable and to prevent a mess of numbers and characters that offer the reader or to search engines with no context.

 

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Below is it shows where to place keywords in URLs and the best way to structure them.  Keep in mind that your URL does not need to be a pick from the webpage title.  Using shorter URLs is a blogging best practice because they're easier for readers and search engines to understand. With all these practices in your mind, you'll be on the ideal path to creating content for your readers and building a better blog strategy.

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From what Ive learned SEO gets you up to now.  Remain there and to reach the top, an article needs to be helpful to the reader.  The biggest reason for this is because it aligns with Googles number one prioritythey want to rank the most useful content first. Here are just six of those blogging best practices Ive utilized to help my blog posts ranking on top of Googles search results to aid you.  From the end of this post, youll have a playbook to do the same.    The fantastic Word Length If you Google Perfect word length for a blog article youll come across this commonly used chart from a Serp IQ research: a lot of people use this graph to justify writing really really long articles. From my experience, a manual will outrank a mediocrely helpful manual of 2,000 words any day.  But my guideline would be to aim for 1,500 words.  And while I just said there's no perfect length, I follow this principle since it forces me to consider all angles of the topic Im writing about.

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  Why Short, Concise Paragraphs Do Well Individuals dont read things on the World Wide Web anymore. They scan.   Consequently, if you want to keep people youve got to break down your writing . They seem like function.  People frighten off.  They leave your website if you scare off people.  And if they leave your website, thats an indicator to Google your post isnt very helpful.  And when its not useful, you begin to fall in rankings.  So, when you compose, start looking for opportunities to split up your paragraphs into shorter chunks. Why Your Headings Want Hooks Look at both of these subheadings and pick the one which captures your interest more: Use Cooking Spray When Frying an Egg or This Ingredient Makes Frying an Egg 10 Times Easier The second headline captures my attention longer, and Ill guess it will for you too.

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The very first headline has the answer.  How do you fry an egg Utilize cooking spray.   Theres no reason to keep reading the report.  The next headline creates interest.  You dont know what will create an egg easier to fry if you don't continue reading. And if they stay on your page longer, thats an indicator to Google that youve got great content.  So, after youve written your post, go back and search for opportunities to create hooks.  If you need assistance with your hooks and headlines, 1 resource I turn to time and time again is this free guide on How to compose Magnetic Headlines. A study conducted by Florida State University found that list-making eradicates the cognitive effects of unfulfilled goals. Participants in the study were much more likely to achieve goals when they generated lists compared to those who didn't.

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A Featured Snippet is an answer to a search result that Google chooses out of an articleand most often its in the form of a list.  In the case above, Google shows lots of steps on the best way best to plan an event right within its results.  The reason Featured Snippets are so valuable is that in the event the post is your one Google picks to feature, your click-through rate skyrockets. Ive seen firsthand how precious Featured Snippets have been for a lot of Wild Apricots posts, as theyve improved our rankings and our visitors.  If you want to get a Featured Snippet, theres still some speculation about how Google picks them, but generally whenever I write a blog post, I try to include lists or steps as frequently as possible.   The Types of Images That Work Finest Take a look at Both of These images.  Which do you like better (Images from Big Stock Photo.com) Ill take a guess and say its the image of the happy, smiling people. Its not only that the picture of rocks isnt attractive, its that have been actually hardwired to like images of people better.

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Since I started using images of people in my blog posts, Ive noticed they get shared a lot longer, which is just another variable Google considers in its rankings.  Its a small change that makes a big difference.    Your Posts Must be Evergreen Perhaps you have clicked on an article from a Google search result simply to find the content obsolete When I encounter outdated content, I click on the back button and try another outcome. Thats why if I want something to rank highly, I attempt to make whats called evergreen contentcontent that remains relevant over a long period of time.  This means I avoid writing about matters that include time-based information or fads.  A number of Wild Apricots evergreen content has been in the top of Googles search results for ages. If youd enjoy my full playbook on nonprofit SEO, it is possible to watch my free webinar How to Grow Your Organization by Obtaining Lots and a lot of Traffic to Your Website.